The woods are lovely, dark, and deep. And I have promises to keep. Miles to go before I sleep. Did you hear me, Butterfly? Miles to go, before you sleep.

Stuntman Mike, Death Proof, 2007

​

       I have a full of notes wall, three notebooks I use daily, and my phone is full of screenshots. I'm always searching, always learning.

 

       There are so many new opportunities to improve, so many others in which I probably will fail, but always moving forward made me a positive, perfectionist, committed and resolutive person. 

​

       I'm full of doubts and concerns, but thanks to the jewelry design, I found a way to express all those ideas that were flowing in my mind, and that has given shape to what I am today: design for me is the only way to live and survive, and that is why I put all my passion and ambition on each project. 

​

                                       __________________________________

​

       I studied Fashion Design, and made several internship with different clothing designers, quite different design style ones, because I wanted to find my own style, my own path. 

​

       In 2017 I moved to Barcelona where I worked as saleswoman and later as Visual merchandiser, doing the styling for the indoor and window manequins.

        

       I have always loved jewelry, I feel it as some kind of sculptural art that you can wear, so I wanted to do my own jewelry. So, in 2018 I started studying Jewelry, for 3 years. Those studies gave me the chance to design and develop my own jewelry pieces at my atelier at home, I mainly use silver and brass. 

​

       In 2021 I started working in jewelry suppliers, for customers such as Pull&Bear, Bershka, Stradivarius and later Zara and Mango. 

​

        At the end of 2023 I became Head of Design, mainly for Mango and Stradivarius. My daily job consist in translating the moodboards that our customers send us into creative directions, that I share with my team, and design jewelry that matches their vision and trends. 

      Other part of my daily job consist in finding creative solutions to issues that occur when a jewelry piece is too heavy, or out of price: I have to think of how to keep a good design but fixing the problems.

   

        I always have to be up to date with trends, new launches for other brands, new artists, new trends from TikTok or Instagram... so that I can develop trending and fresh design proposals.

​

​

CONTACT: isacofreces@gmail.com